Kiss a non-smoker and ... enjoy the difference!

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enjoy the diffence ... start page enjoy the difference! adult choice  
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    Geneva's Leading:

    Pour un Genève où il fait bien respirer
    For a Geneva where breathing is good.
    Geneva's Breathing

    WHO

    World Health Organisation:
    Tobacco Free Initiative
    Framework Convention on Tobacco Control
    INB Document Center
  • trust us ...
      "Integrity, trust, passion, creativity, quality and sharing. They're the values that guide us as a business and as individuals."
      "So does the belief in adult choice - that's why this site is dedicated to providing a wide range of information for adults to make the choice that's right for them."
      "[XYZ] U.S.A.'s goal is to be the most responsible, effective and respected developer, manufacturer and marketer of consumer products, especially products intended for adults." [Source: Home page of a tobacco multinational - 8 May 2001]

    XYZ is one of the largest cigarette manufacturers - and a notorious liar with regard to the dangers of smoking. The "values that guide" those people are those of making money regardless of the misery they cause. They most certainly failing their goal "to be the most responsible". In fact, their behaviour can safely be qualified as anti-social. If existing laws on drugs would be applied on these people, they could be persecuted and hopefully convicted as criminals. Isn't it criminal to promote products that, if consumed as recommended, kills half of all its consumers?


    Smoking is bad for all age groups. Smoking and availability restrictions for young people only reinforces the appeal of smoking.
    "Adult Choice" with regard to tobacco and smoking is a myth and propaganda only. Adults who know about the addictive and deadly properties of tobacco smoking rarely decide to start smoking. A normal adult's choice is to avoid tobacco smoke whenever possible.

    All smoking propaganda must be outlawed, in any form, advertisements, billboards, direct and indirect sponsorships, texts, music, imagery, branding, smoking people in the media, etc. Not only the tobacco companies, but also the media must become legally accountable for breaking such laws.

    The message should be positive, convincing that there is a good life breathing normal air. "Enjoy the difference!"

    ecoglobe offers a special reward to the person who finds the right terminology that defines "non-smokers" as "healthy breathers", "oxy-people", "smart respirators", "smartlifer" or the like. Who could create a tune and the imagery that can become "the wave of today"? (The silly "non-smoker" label is in itself smoke propaganda and defines people as if smoking were the norm).

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    Geneva Telephone: +41 - 22 - 3212320 - email tobacco@ecoglobe.org
     

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    top | This page: www.ecoglobe.org.nz/smoking/choice.htm | last updated 03MAR2002